Padel Web
USDT Investment App
Packing transport app
Find a Vet app
Scroll vertically in photo to explore
What can i do for you?
Design
Design systems
Responsive design
Material Design
Web & mobile interface design
Information architecture
Wireframing & mockups
Visual identity & branding
Marketing
Branding
(CRO)
Technical and content SEO
Google Analytics 4
Digital marketing
Product strategy
User journey mapping
Investigación
Card sorting
Prototyping
User testing
Accessibility (WCAG)
UX research
Heuristic analysis
A/B testing
Fierros Ferreterías E-commerce + Mobile App
Worked as a Product Designer.
A company focused on selling tools and construction materials. The challenge was to launch an e-commerce platform and a mobile app to expand reach and simplify the purchasing process.
Goals
Create a seamless experience across web and mobile
Increase online sales by 30% in the first year.
Optimize product navigation and search.
Implement SEO and digital marketing strategies.
Results
+10% growth in online sales (first 6 months).
-20% reduction in average checkout time.
1,000+ mobile app downloads.
4.8 / 5 average user experience rating.
Tools that i use
Figma
FigJam
Figma Make
Vue.js
GitHub
ProtoPie
Justinmind
Hotjar
Kanban
Scrum
Microsoft Clarity
Analytics
ClickUp
Research
Padel Web
USDT Investment App
Packing transport app
Find a Vet app
Scroll vertically in photo to explore
Hi there, i’m Keyci Padilla
A UX/UI designer with 6 years of experience based in Honduras. I combine strategy, research, and design to turn complex processes into intuitive experiences. My focus is on creating useful, usable, and sustainable products for real users and teams.
I research, analyze, and design experiences that truly work.
Let’s meet?
Keyci Padilla
Let’s meet?
CRM Sales Application
Worked as a UX UI Designer.
The client supplies tools and construction materials to thousands of B2B customers nationwide. Sales reps relied on paper orders and Excel sheets, leading to slow order cycles, inventory errors, and limited visibility into sales performance.
Goals
Reduce order entry time by 30%
Increase customer coverage from 70% to 85%.
Display real-time inventory and dynamic pricing.
Track visits, payments, returns, and upselling opportunities.
Results
39 sales reps and 5 supervisors were analyzed.
40% of the sales flow was lost due to product search issues.
38% of rural routes experienced frequent connectivity problems.
Need for visual catalogs and version tracking.
Admin CRM Sales Web App
Worked as a UX UI Designer.
The mobile sales app required an admin panel to centralize customer, catalog, and pricing management; enable roles and permissions; and provide real-time metrics to ensure field rep performance.
Goals
Centralize operations in real time
Improve coverage and compliance; increase completed visits.
Track the full sales cycle: visit → order → delivery → payment.
Enable filtering by zone, route, sales rep, and client; export data to BI/APIs for executive reporting.
Key Insights
Limited visibility of field operations
Visit and order confirmations were handled via Excel/WhatsApp
Reps had to re-enter orders due to connectivity issues.
No standardized KPIs by route/rep, making early deviation detection difficult
Mobile POS
Worked as a UX UI Designer.
I led the complete redesign of the UX and UI of a cloud-based POS system used across 10 hardware stores.
Goals
Reduce average checkout transaction time.
Improve information architecture and visual hierarchy.
Add offline capabilities for low-connectivity environments.
Enhance the learning curve for new users.
Results
-25% reduction in average checkout time.
+18% increase in service speed during peak hours.
Training time reduced from 3 days to 1 day for new employees.
Improved internal satisfaction, with a 4.7 / 5 usability rating.
Let’s Talk
And more..
Let’s Talk
Padel Web
USDT Investment App
Packing transport app
Find a Vet app
Scroll vertically in photo to explore
What can i do for you?
Design
Design systems
Responsive design
Material Design
Web & mobile interface design
Information architecture
Wireframing & mockups
Visual identity & branding
Marketing
Branding
(CRO)
Technical and content SEO
Google Analytics 4
Digital marketing
Product strategy
User journey mapping
Research
Card sorting
Prototyping
User testing
Accessibility (WCAG)
UX research
Heuristic analysis
A/B testing
Fierros Ferreterías E-commerce + Mobile App
Worked as a Product Designer.
A company focused on selling tools and construction materials. The challenge was to launch an e-commerce platform and a mobile app to expand reach and simplify the purchasing process.
Goals
Create a seamless experience across web and mobile
Increase online sales by 30% in the first year.
Optimize product navigation and search.
Implement SEO and digital marketing strategies.
Results
+10% growth in online sales (first 6 months).
-20% reduction in average checkout time.
1,000+ mobile app downloads.
4.8 / 5 average user experience rating.
Tools that i use
Figma
FigJam
Figma Make
Vue.js
GitHub
ProtoPie
Justinmind
Hotjar
Kanban
Scrum
Microsoft Clarity
Analytics
ClickUp
Research
Hi there, i’m Keyci Padilla
A UX/UI designer with 6 years of experience based in Honduras. I combine strategy, research, and design to turn complex processes into intuitive experiences. My focus is on creating useful, usable, and sustainable products for real users and teams.
I research, analyze, and design experiences that truly work.
Let’s meet?
Keyci Padilla
CRM Sales Application
Worked as a UX UI Designer.
The client supplies tools and construction materials to thousands of B2B customers nationwide. Sales reps relied on paper orders and Excel sheets, leading to slow order cycles, inventory errors, and limited visibility into sales performance.
Goals
Reduce order entry time by 30%
Increase customer coverage from 70% to 85%.
Display real-time inventory and dynamic pricing.
Track visits, payments, returns, and upselling opportunities.
Results
39 sales reps and 5 supervisors were analyzed.
40% of the sales flow was lost due to product search issues.
38% of rural routes experienced frequent connectivity problems.
Need for visual catalogs and version tracking.
Admin CRM Sales Web App
Worked as a UX UI Designer.
The mobile sales app required an admin panel to centralize customer, catalog, and pricing management; enable roles and permissions; and provide real-time metrics to ensure field rep performance.
Goals
Centralize operations in real time
Improve coverage and compliance; increase completed visits.
Track the full sales cycle: visit → order → delivery → payment.
Enable filtering by zone, route, sales rep, and client; export data to BI/APIs for executive reporting.
Key Insights
Limited visibility of field operations
Visit and order confirmations were handled via Excel/WhatsApp
Reps had to re-enter orders due to connectivity issues.
No standardized KPIs by route/rep, making early deviation detection difficult
Mobile POS
Worked as a UX UI Designer.
I led the complete redesign of the UX and UI of a cloud-based POS system used across 10 hardware stores.
Goals
Reduce average checkout transaction time.
Improve information architecture and visual hierarchy.
Add offline capabilities for low-connectivity environments.
Enhance the learning curve for new users.
Results
-25% reduction in average checkout time.
+18% increase in service speed during peak hours.
Training time reduced from 3 days to 1 day for new employees.
Improved internal satisfaction, with a 4.7 / 5 usability rating.
Let’s Talk
And more..
Let’s talk
What can i do for you?
Design
Design systems
Responsive design
Material Design
Web & mobile interface design
Information architecture
Wireframing & mockups
Visual identity & branding
Marketing
Branding
(CRO)
Technical and content SEO
Google Analytics 4
Digital marketing
Product strategy
User journey mapping
Research
Card sorting
Prototyping
User testing
Accessibility (WCAG)
UX research
Heuristic analysis
A/B testing
What can i do for you?
Design
Design systems
Responsive design
Material Design
Web & mobile interface design
Information architecture
Wireframing & mockups
Visual identity & branding
Marketing
Branding
(CRO)
Technical and content SEO
Google Analytics 4
Digital marketing
Product strategy
User journey mapping
Research
Card sorting
Prototyping
User testing
Accessibility (WCAG)
UX research
Heuristic analysis
A/B testing
Fierros Ferreterías E-commerce + Mobile App
Worked as a Product Designer.
A company focused on selling tools and construction materials. The challenge was to launch an e-commerce platform and a mobile app to expand reach and simplify the purchasing process.
Goals
Create a seamless experience across web and mobile
Increase online sales by 30% in the first year.
Optimize product navigation and search.
Implement SEO and digital marketing strategies.
Results
+10% growth in online sales (first 6 months).
-20% reduction in average checkout time.
1,000+ mobile app downloads.
4.8 / 5 average user experience rating.
Tools that i use
Figma
FigJam
Figma Make
Vue.js
GitHub
ProtoPie
Justinmind
Hotjar
Kanban
Scrum
Microsoft Clarity
Analytics
ClickUp
Research
Padel Web
USDT Investment App
Packing transport app
Find a Vet app
Scroll vertically in photo to explore
Hi there, i’m Keyci Padilla
A UX/UI designer with 6 years of experience based in Honduras. I combine strategy, research, and design to turn complex processes into intuitive experiences. My focus is on creating useful, usable, and sustainable products for real users and teams.
I research, analyze, and design experiences that truly work.
Let’s meet?
Keyci Padilla
CRM Sales Application
Worked as a UX UI Designer.
The client supplies tools and construction materials to thousands of B2B customers nationwide. Sales reps relied on paper orders and Excel sheets, leading to slow order cycles, inventory errors, and limited visibility into sales performance.
Goals
Reduce order entry time by 30%
Increase customer coverage from 70% to 85%.
Display real-time inventory and dynamic pricing.
Track visits, payments, returns, and upselling opportunities.
Results
39 sales reps and 5 supervisors were analyzed.
40% of the sales flow was lost due to product search issues.
38% of rural routes experienced frequent connectivity problems.
Need for visual catalogs and version tracking.
Admin CRM Sales Web App
Worked as a UX UI Designer.
The mobile sales app required an admin panel to centralize customer, catalog, and pricing management; enable roles and permissions; and provide real-time metrics to ensure field rep performance.
Goals
Centralize operations in real time
Improve coverage and compliance; increase completed visits.
Track the full sales cycle: visit → order → delivery → payment.
Enable filtering by zone, route, sales rep, and client; export data to BI/APIs for executive reporting.
Key Insights
Limited visibility of field operations
Visit and order confirmations were handled via Excel/WhatsApp
Reps had to re-enter orders due to connectivity issues.
No standardized KPIs by route/rep, making early deviation detection difficult
Mobile POS
Worked as a UX UI Designer.
I led the complete redesign of the UX and UI of a cloud-based POS system used across 10 hardware stores.
Goals
Reduce average checkout transaction time.
Improve information architecture and visual hierarchy.
Add offline capabilities for low-connectivity environments.
Enhance the learning curve for new users.
Results
-25% reduction in average checkout time.
+18% increase in service speed during peak hours.
Training time reduced from 3 days to 1 day for new employees.
Improved internal satisfaction, with a 4.7 / 5 usability rating.
Let’s Talk
And more..